Request for Proposal – COG Brand Development

CITY OF GROTON BRAND DEVELOPMENT

IMPLEMENTATION OF RECOMMENDATIONS FROM THE 2019 STRATEGIC MARKETING WORKSHOP

SUBMIT TO:
RON YUHAS
FINANCE DIRECTOR
DEPARTMENT OF FINANCE
295 MERIDIAN STREET
GROTON, CT 06340
QUESTIONS TO:
CIERRA PATRICK
ECONOMIC DEVELOPMENT SPECIALIST
DEPARTMENT OF PLANNING & ECONOMIC DEVELOPMENT
PATRICKC@CITYOFGROTON-CT.GOV

DATE ISSUED: JUNE 15 2020
DUE DATE: JULY 17 2020 2:00 PM

 

City of Groton Brand Development
Category:Open Bids
Status:Open
DescriptionThe City of Groton, in collaboration with Groton Utilities, is seeking professional services to assist in the implementation of recommendations identified in a 2019 Brand Workshop with City of Groton staff. Recommendations aim to engage current residents and businesses, to reinforce the wisdom of establishing oneself or enterprise in the City, and to attract new residents, investments, and visitors to Groton, CT. The firm shall have expertise in the following:

Brand Development
Advertising
Creative Marketing Strategies
Media Planning
Public Relations
CRM Database Creation
Vendor Management
Graphic Design & Illustration
Photography, Videography & Editing

Submission Due: July 17, 2020 2:00pm
Interviews: July/August 2020
Negotiation/Council Award: August 2020
Target Contract start date: September 1, 2020

Questions:

Note - no pre-bid conference will take place

Submit questions via email only by Friday July 10, 2020 4:00 PM
Responses to questions will be posted on the City of Groton website: http://cityofgroton.com/ped/

All questions should be directed to:

Cierra Patrick
Economic Development Specialist
Patrickc@cityofgroton-ct.gov
Closing Date/TimeJul 17, 2020 2:00 PM
Contact PersonCierra Patrick
Economic Development Specialist
Patrickc@cityofgroton-ct.gov
MiscellaneousInterviews: July/August 2020
RFP - COG Brand Development
RFP - COG Brand Development
RFP-COG-Brand-Development.pdf
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